Promotional t shirts are everywhere, as far as the eye can see. With cotton grown in 85 different countries and worn by 95% of people in the United States, it makes sense that screen printing and other t shirt printing services are widespread.
From hipsters screen printing shirts for their favorite local noise band to moms ordering custom shirts for their kids’ next bakesale.
However, there is a big difference between a quality screen printing job and a mediocre one. To ensure your promotional t shirts are of the highest quality, here are five key elements every screen printing service should be practicing.
Have the Right Equipment
If they don’t have the right equipment to get the job done, then they’re not the company for you. While many DIY-inclined Americans have the equipment to do screen printing, a t shirt printing service should have all of the necessary materials to print designs on a large amount of clothing. They should also be able to do so in a timely fashion.
Training and Education
Like any trade, t shirt printing requires extensive experience, training, and education on the subject. Without a proper education or adequate training, a business may as well be printing designs in their basement with homemade equipment. Education is key to creating high-quality, lasting designs on the shirts you order.
Niche Market
The company that you go to should have experience with the market and customers they serve. For instance, if they specialize custom sports apparel when you want promotional tote bags, it may be time to search for another company to patronize.
Positive Outlook
The company that you choose to use should have a positive outlook and be willing to help you with any orders you may have. If you’re ordering for a group of people for the first time, the company should be willing to help guide you through the process and answer any questions you might have. Never underestimate the value of quality customer service.
Constantly Improving
In truth, the best companies in any field are those who consistently strive to set new, higher goals every time they accomplish one. If a company isn’t working to improve your experience and their quality, they may not be the company for you (or anyone, for that matter).
Fully 70% of men own more than 10 t shirts, and they’re going to keep the ones that are the highest quality. Selecting a t shirt printing service can be tricky, but if you find a company that encompasses these five things, rest assured you’ll be receiving the highest quality shirts out there.