Water For Living LLC - Case Study
Water For Living LLC
May 22nd, 2019
CBD Living created a custom shaped compressed t-shirt of their water bottle for a trade show and event giveaway.CBD Living bottlesof water are made with CBD extracts. It is convenient and great for people on the go! In line with that thought process, is the packaged compressed t-shirt. Great for the trade show and event giveaway forum. It is boxed by size and compressed with shrink wrap which makes them both easy to hand out, keeps them organized and protects them.
For CBD Living, we compressed t-shirts size S-3XL into the custom shaped water bottle. They could target a wide variety of recipients with the promotional compressed t-shirt productwhile staying on brand with the custom shape. They designed their insert card to reflect their brand messaging. It looked just like their water bottle labeling.
When first placing the order we had to allow 21 business days for production of the custom shape/mold. The process of creating a custom shape required a virtual proof with exact specs of the shape, once approved, we then created and tooled the mold into the desired shape. We were then ready to print the shirts.
For the shirt, CBD Living, chose a royal blue Gildan 5000 which again coincides with their brand and printed the shirt in 3 places. We printed screen printed their squiggle on the sleeve and the front and back print mirrored their product logo.Their branding guidelines are very specific and outlined which is great for a cohesive message when you are getting your promotional products out there.
One of the best ways to utilize a compressed t-shirt is to make it a replica of your product. The recipient knows exactly who the product is from and it ingrains the look of your product into their mind so that you stand out. When the recipient is wearing the shirt, it will be noticed, like a walking billboard.